citizenM

Turning 1-star critiques into creative fuel, Melissa collaborates with citizenM on a tongue-in-cheek campaign that flips bad reviews on their head. With playful visuals and sharp wit, the series celebrates the quirks that actually make the hotel brand stand out.

Creative Agency

KesselsKramer London

Lighting

Edson Smitter

DP

SQUID & ARVA Studio

Wardrobe Styling

Pao & Emily Krobatsch

Make-Up

Stephanie Cavazos

Production

KesselsKramer London & 444 Studios

Art Directors

Pao Lopez & Hannah Carlile

Post-Production

The Wizard